What’s In A Name?
Any marketing person will tell you that appearances are priceless, and that you never get a chance to make a first impression. Cliche phrases, yes, but as with many there’s still a kernel of truth to it all.
Since one of business’ primary methods of communication is email, when you’re making a new contact people will take note of your email address - when you hand out a card, or when you tell them your email address by voice, people will make a mental note. But is the information you’re giving them going to help or hinder the impression they’re making of you?